Introducing the Viggle Inc. Blog

April 21st, 2014 by Greg Consiglio

We decided it was time to launch a blog to share insights about our business and how we make discovery and engagement of entertainment more rewarding. We have evolved over the last few years from being a singular app focused on second screen TV experiences on iOS to now managing several brands, multiple apps on multiple platforms, and operating an entertainment publishing and social distribution platform.
We have also expanded beyond TV and into music…and we are just getting started with fulfilling our mission to become the worlds leading Entertainment Marketing and Rewards company.
We believe we have a significant role to play connecting entertainment fans with the media companies and brands who need to reach them everyday. That job is getting more and more difficult all the time as consumers have more choice than ever when it comes to where, how and when they watch TV and listen to music.
Every industry in the world uses incentives and rewards to engage consumers. We think it’s time the entertainment industry does this as well, and that is what we are here to do.
We’ll use this space to provide updates about our business, share insights and trends we see in the market and invite members of the Viggle team to share their thoughts about our industry, their work and what we are all doing along the way. Thanks for the opportunity to share our thoughts.
Please check back often for updates.
– Greg

Written by Greg Consiglio

Greg is President and COO at Viggle Inc., the leading entertainment marketing and rewards company. He is responsible for the day-to-day operations at Viggle Inc., which reaches millions of entertainment fans across web, mobile and social through Viggle, Wetpaint and NextGuide. Greg joined the company as a member of the founding management team in April 2011 as EVP, Head of Business Development. Current TV show addictions include Game of Thrones and Mad Men.